The basics This awesome smelling water based pomade is made to keep your hair in place for the full day and into the night if need be.  The benefits It applies effortlessly with a creamy consistency. It washes out with just water and no extra effort leaving your hair feeling just as it did before you put it in. The uses Provides a fierce grip for slickbacks, pompadours, side parts or any hairstyle you need.  The bottom line Water soluble, medium shine and a strong hold. Works on most hair types & textures.