The basics SWIPES ON, STAYS ON! Blinc's smudge proof, matte Gel Eyeliner is ultra long-wearing with a creamy texture that delivers effortless glide-on application. The benefits Formula is vegan & cruelty-free. The uses Expect an intense, matte finish color payoff that is smudge-proof, flake-proof and sweat-proof.  The bottom line Count on it to keep up with your life, at your pace.